Uncovering points of differentiation for business brands

Uncover your brand

 

 

WHO WE ARE

Black & White is a design communications firm specializing in creative services and messaging. For 30 years we have helped our clients facilitate new business development, shift stakeholder perceptions and lift brand awareness by repositioning business brands, products and services to accentuate points of distinction. That differentiation is conveyed through message development and visual communications programs including branding campaigns, interactive and traditional media, corporate reports and environmental graphics.

Simply stated – we’re designers, developers and writers helping businesses become more visible and better understood.

 

 

 

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E.W. Scripps
Annual Report
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Cintas CSR Report
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Big Ass Fans
Marketing Campaign
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Haas Cabinet
Interactive Catalog

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BlueChip Identity Program

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JRA Project Video
Play Video

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Humana CSR Report

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SIS Sales Collateral

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Norton Healthcare Video
Play Video

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Lexmark
Sustainability Communications

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JRA Web Design
View Case Study

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Verso Corporate Communications

View more
img06

E.W. Scripps
Annual Report
View Case Study

View more
img03

Cintas CSR Report
View Case Study

View more
img03

Big Ass Fans
Marketing Campaign
View Case Study

View more
img06

Haas Cabinet
Interactive Catalog

View more
img03

BlueChip Identity Program

View more
img03

JRA Project Video
Play Video

View more
img06

Humana CSR Report

View more
img03

SIS Sales Collateral

View more
img03

Norton Healthcare Video
Play Video

View more
img06

Lexmark
Sustainability Communications

View more
img03

JRA Web Design
View Case Study

View more
img03

Verso Corporate Communications

View more

 

 

WHAT WE DO

Brand Strategy

Assessing your brands strengths and weaknesses provides more impactful and effective recommendations and solutions to help distinguish your brand in the marketplace.

Brand Identity

Creating a unique and memorable brand identity from naming to symbol to tagline helps shape your customers perceptions.

Interactive Design and Development

Make your clients’ digital engagements more meaningful and informative through UI/UX best practices on all platforms.

Annual Reports

The most important investor communications document must convey more than just financial results, but what it is that makes your company unique.

Video

We fuse storytelling, hi-definition quality and infographics to quickly capture your message and deliver it through what might be today’s most effective means of creating brand, product and service awareness.

Sustainability Reports

This ever-increasing form of reporting has become a must for large corporations in most industry sectors and we’ve created CSR reports for some of the world’s largest companies.

Collateral Materials

From sales presentations to product literature, we help our clients effectively distinguish their products and services through unique formats, engaging design and impactful messaging.

Advertising

Regardless of platform, advertising must quickly capture attention and push the viewer to act. We find the appropriate points of emphasis and tell your story in ways that resonate.

Writing

Even the best design will fall flat absent engaging, informative copy. Effective writing helps fuse design’s emotional strength with a rational appeal.

 

GET IN TOUCH

 

info@blackandwhite.com

502.326.9112

 

 

 

© Black and White Design